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Whether you are looking for a job or building a business you will need to learn how to negotiate job offers with higher salary. The art of negotiating job offers isn’t extremely difficult but negotiating for higher pay can be. Most potential employees look at their interviewer as the Santa Clause of money who will give them whatever they are lucky to get. This is the wrong way to see things. In a Forbes Article in June 2013 the idea is put forth to treat yourself like a product that gets upgraded each year.
Your Employer/Client Needs You
Don’t forget that whoever is looking for an employee or subcontractor needs help. Not only do they need help but they need good help. If you can provide that then you have leverage. Don’t sell yourself short. Instead focus on the few things that your employer is looking for and provide them with the comfort they need to pay you what you are worth:
1. What qualifications are needed for your job? Do you have those qualifications or can you learn them? How do you fit the needs of the position?
2. What skills and experience are needed? Do you have enough experience to step into the role without skipping a beat? If so what have you done that would qualify you for the job?
3. What education do you have both formally and informally that apply to the position? How have you continued learning to keep on top of the industry and stay relevant?
From the items listed above you can see that qualifications, skills and education are the most important areas to focus on. With that in mind what do you do if you aren’t quite qualified in all of these three areas?
Making Yourself Valuable Without the Best Resume’
The biggest problem for college grads is the complete lack of qualifications and skills. They have the education and have proven they are able to learn and study but experience is at level 1 and without skills or experience their qualifications are basically worth nothing.
What do you do in this position? First you need to add any applicable experience to your resume to enhance it. Have you volunteered at your church? What did you do? Are there any management skills you learned that can be applied to your resume’? What about charitable organizations? have you spent any time volunteering for non-profits? If not get started but don’t list it as a job or something that can be seen as a profession. Instead list it as volunteer work with an agency you believe in. People will respect that and it will show you aren’t just after the money.
Employers or companies looking to subcontract out work will look at your social media profiles, blogs and any other content you create. Create profiles on sites like Linkedin, About.me and Wikipedia to add validity to your online profile.
What type of pictures do you have for your online portfolio or headshots? Professional pictures can go a long way to brand yourself as a professional and usually you can find a good photographer just by asking friends on facebook.
Have an animated CV or Resume’ created from gig on Fiverr. It will make you different and I can guarantee at the point of this writing that having an animated video talking about your resume and qualifications is something not a lot others are thinking about.
Create a professional resume’ designed by a professional. You can also hire this out on Fiverr or if you have a budget go to 99 Designs and launch a contest.
Leverage Your Best Assets
In sales your best clients will come through referrals. This is true regardless of what type of business you have. Tim Ferris interviewed the creators of Soma about how they raised over 100k in just 7 days. The secret? Well read the article but it was networking. From emailing their friends asking them to share, to having an affiliate system worked out so that ever referral would earn the referee some free stuff, Soma had the system worked out to drive the maximum amount of traffic and buyers to their brand.
How does this help you? Whether you have a good brand, resume’ or don’t networking can get you higher pay. If you can find a connection to the person hiring you then price becomes almost irrelevant.
In my business Raptor Websites clients that come on from referrals actually pay close to double what clients who come in from advertising. The reason? They already have trust built up from their friends or family that referred me. Traditional advertising on the other hand breeds customers who have no connections in the industry and have to look for a brand new connection or company to hire. Worry levels are always higher and trust at that point needs to be earned.
Confidence Not Cockiness is Key
Don’t cower during an interview. Nobody wants to hire someone who isn’t confident or has trouble looking them in the eye. Stand up straight, shake the interviewers hand, be confident in your abilities and if you don’t know something just look them in the eyes and say “I don’t know the answer to that.” Nobody knows everything and I would rather hire someone who is confident even in things they don’t know than someone who is unsure.
On the other hand don’t come off as cocky. If you act like you know everything it will be really difficult to tell what you actually do and don’t know. Usually acting like a know-it-all is a sign of not having real confidence and a need to over correct for lack of abilities. If this isn’t you but you do have a cockiness problem then knock it off. People don’t like it and selling yourself will be really difficult. My main competitor in SEO loses a ton of accounts to me all the time. Why? He is super cocky. Tells everyone he is God’s gift to this industry. People call me and I am grateful they would consider me. See the difference? Easy sell.