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Little Book Keyword Research Ch3

ong>Resources for Chapter 3

Please read below to find the end of chapter resources from The Little Book on Digital Marketing (Keyword Research). Comment below with any relevant experiences or additional citations that would be useful to other readers. Please no spam.

End of Chapter Challenge

 

This end of chapter challenge will focus on learning to find high volume keywords.

 

First write down your general idea below. Make sure it is the broad idea, not the specific one, so if you are into restoring cars put car restoration or just cars.

 

Idea ______________________________________

 

Next using the Ahrefs keyword explorer [1] enter your idea into the search console. Click on the View Full Report button below the “Having Same Terms” section of the report. Below, write three keywords that have at least 1,000 searches per month but less than 5,000 for this exercise’s purpose. You should be able to do a trial account for free on Ahrefs.

 

Keyword 1 ________________________________

 

Keyword 2 ________________________________

 

Keyword 3 ________________________________

 

Write the keyword below that has the lowest CPC in the range you selected. This will be the keyword to focus on in our next chapter on difficulty. Write down the keyword difficulty below as well which one is under the KD column.

 

Final Keyword  ____________________________

 

Keyword Difficulty ________________________

 

Citations

 

[1] Ahrefs Keyword Explorer https://ahrefs.com/keywords-explorer

[2] Adwords Keyword Planner https://adwords.google.com/ko/KeywordPlanner/

 

[3] Vanity Metrics https://techcrunch.com/2011/07/30/vanity-metrics/

 

[4] Keyword Revealer keywordrevealer.com

 

[5] SE Ranking https://seranking.com/keyword-suggestion-tool.html

 

[6] SEM Rush https://www.semrush.com/

 

[7] Flippa https://flippa.com/

 

[8] Conquer College https://flippa.com/7726892-conquercollege-com